If 2020 taught us anything it's not to rely on a single source or stream of income because it can disappear like that. For you to take a huge leap outside of your comfort zone to start your business, something out of "societal norms," is brave, and I see you babe!
I am so happy to watch that journey for so many women like you, and be able to support you, and cheer you on!
You may be utilizing Facebook as the main source of growing your business. Having he support of family and friends is super important on your journey. It helps boost your mindset and your confidence in your business, which is what you need when you first start.
Most people on your Facebook are your friends and family, probably already your customers, and at the very least are aware of what products and services you have to offer.
Facebook is a very safe way to grow you business and can be really slow because you're relying on friends and family to spread the word for you to grow outside your current network.
Instagram is a really great way to start meeting people world wide.
Here are 3 Tips to Transition your Business from Personal to Professional and utilize both platforms.
Start Posting: create your image and description, and before posting use the slider bar to post to both Instagram and Facebook at the same time. You reach so many more people with one post because your utilizing both social media networks.
Start Building Relationships: and have fun meeting new people! Get to know people. Who are you vibing with? Those genuine relationships are going to be your biggest supporters. Give people the opportunity to get to know you, like your content and build trust so when you introduce your products and services, you have built the foundation for potential customers.
Do Not Post Products: this gives off a "buy from me" vibe and they aren't gong to give you a chance; to get to know you and build a relationship with you. The expectation is to follow you they have to buy something from you. All they see is products, even if it's just scattered in.
There has been a huge increase in social selling in the past year. People miss the interaction and personalized experience from going into a store. Trust plays an important role in the decision someone makes before ordering online.
What you have to offer is great and everyone deserves to have, see, feel and experience. Don't do yourself the disservice of just posting your products. I know you're super excited and believe in them with your whole heart. But reign it in a little and let people see you on social media. The connections build trust and connections build your support in social selling on social media.
Do you have a team? Send this post to them! When your team succeed, so do you! I love watching women in business, female entrepreneurs, crush their business and utilizing social media is going to help grow your business exponentially.
If are looking for help with your social media content and standing out on social media or see your business grow through the use of social media, be sure to send me a message so we can book your business & social media coaching session.
There are a lot of other women in the same industry as you, and I am going to help you build your personal brand and create content that resonates with your ideal audience and converts customers.
I look forward to meeting with you and watching you grow! Let's get started.
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